Creating a Modern Style
Our creative team used their knowledge of modern design trends to establish a theme that incorporates abstract overlapping squares. The bold and fresh UI/UX design for this project positions Stage Security ahead of competitors who use static, outdated and bland layouts. We ensured that the new website implemented an optimal volume and placement of call to actions to maintain high conversion rates. With visually differentiating types of content, such as case studies, services and blog posts, we made sure that users can easily find what they're looking for.
Building an Online Quotation Process
Historically, Stage Security manually dealt with inbound sales enquiries via phone calls and emails. The client asked us to improve the sales process by creating a dedicated quotation system capable of handling enquiries for different services. The enhanced quotation process improved the level of detail collected from new inbound business leads, assisting the client’s sales team in providing quotes more quickly and focusing on delivering an exceptional level of service. As the client expanded their range of services, we improved and refined the quotation process to further optimise for conversions.
Designed for Organic Search Growth
Using proven digital marketing strategies to assist Stage Security with their future growth was one of our goals from day one. A critical way in which we were going to achieve this was through a comprehensive SEO campaign. For this reason, it was vitally important that the new website delivered excellent technical performance, accommodated a deep level of informational content, and was efficiently optimised for schema markup. As an ongoing project, we implemented further technical and code-level improvements over time to assist with the website's organic growth.