Kate's Doggy Boutique is a licensed doggy daycare centre based in Liverpool. The business offers a number of services to dog owners across Liverpool within a relaxing, playful and friendly environment.
Kate's Doggy Boutique asked Activate Digital to design and develop a mobile-ready website to help promote their range of services including doggy daycare and doggy hotel. The website would be used to encourage local dog owners to book their dogs into a service. Following the launch of the website, the client requested the start of an SEO campaign (search engine optimisation) and a PPC campaign.
With no previous online presence, we were starting from the beginning with Kate's Doggy Boutique! We began by building a new site with the core goal of getting the client to rank at the top of Google and Bing. What we delivered was a mobile-ready, modern design that was guaranteed to appeal to the client's target audience.
The client had no previous rankings, so we worked to optimise the new website we built from a domain authority from a content, on-page and off-page perspective. Within a 1-year period, we have secured 1st and 2nd place rankings for a range of high-priority keywords, as well as having helped to generate a large influx of new business which is growing day by day.
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