Ascot Property Investments is one of the UK’s leading experts in buy-to-let property investments, selling property to investors across the globe. The company sold over £120m of property since 2015.
Ascot Property Investments asked Activate Digital to become their marketing partner, implementing all of the digital marketing and visual assets for each development scheme along with ongoing lead generation and inbound marketing. They needed to generate sales leads to build the direct-sales arm of the business and provide their subagent network with white-labelled marketing assets.
We partnered with Ascot Property Investments and supported the same of over ? amount of new-build properties with a total value of £??? million over a three-year period. How? Through targeted digital marketing campaigns, building high-calibre digital platform and producing a range of development branding, brochures and microsites.
We created individual brands, brochures and microsites for each development to make them stand out. By producing copy and designing stylish brochures, launching digital marketing campaigns and distributing these assets, the client was able to market and sell their residential developments effectively.
We created individual brands, brochures and microsites for each development to make them stand out. By producing copy and designing stylish brochures, launching digital marketing campaigns and distributing these assets, the client was able to market and sell their residential developments effectively.
Focusing on countries that are actively investing in the UK, we launched a series of international lead generation campaigns in a variety of asset classes. By utilising native social media advertising, Google AdWords and email marketing, we were able to successfully secure high volumes of purchaser leads. Using highly-focused socio-demographic targeting to acquire customers that matched Ascot's ideal customer profile proved a great success - the campaigns facilitated a high volume of property transactions.
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