The Objective
Ascot Property Investments asked Activate Digital to become their marketing partner, implementing all of the digital marketing and visual assets for each development scheme along with ongoing lead generation and inbound marketing. They needed to generate sales leads to build the direct-sales arm of the business and provide their subagent network with white-labelled marketing assets.
The Activity
- We launched a series of international lead generation campaigns
- We created a brand new mobile-ready website
- We designed brochures for each development
- We created landing pages and email marketing campaigns for each development
- We created white labelled versions of all assets so they could be used by the subagent network
The Results
- 600+ leads have been generated from initial lead generation campaigns
- The marketing assets have so far helped Ascot to sell over £120m worth of property
- Over 14,000 emails have been sent over a 12 month period to investment contacts
- Brochure and print marketing assets have been sent to investors across the world
Skills we used
- Lead Generation
- Brochures
- Web Development
- Digital Marketing
- Email Marketing
- SEO
- PPC